Mark Coker of Smashwords was “eBook” before eBook was cool. Frustrated by the inability to publish his own book through the usual channels, he more or less backed into the eBook formatting and host platform/publishing business to meet his own very personal need.
Since that beginning in 2008, Mark’s company Smashwords has assisted 35,000 authors in publishing 100,000 eBooks, providing a convenient platform for text and file conversions, sales and marketing, and point-of-purchase payment processing.
Not too shabby. Not too shabby, indeed.
Well, Mark also wrote “the books” on on both eBook formatting and eBook marketing. Before you shell out hundreds of dollars for conversion software, eBook formatting “kits”, eBook formatting “telephone and online advice”, eBook “promotion” and eBook “marketing services”, etc., why not invest a few hours and read two free books instead?
The books are: Book Marketing Guide; and Style Guide. Both books are by, you guessed it, Mark Coker. If you’re just starting out on your eBook formatting and marketing quest, then spend a weekend with Mark via his books at your computer. Both will help you understand what else you may need to learn and will help you formulate intelligent questions you may need to ask, again before shelling out those hundreds of dollars for software, kits and advice from sometimes suspect “experts”.
Book No. 1 – Book Marketing Style Guide by Mark Coker, Smashwords
The Smashwords blurb reads: “This free book marketing primer provides authors easy-to-implement advice on how to market their books at Smashwords and elsewhere. It starts with an overview of how Smashwords helps promote your book, and then provides 30 simple do-it-yourself marketing tips. The book is useful to all authors, even those who don’t yet publish on Smashwords. Updated May 22, 2010.”
Book No. 2 – Style Guide by Mark Coker, Smashwords
The Smashwords blurb reads: “The Smashwords Style Guide has helped thousands of authors produce and publish high-quality ebooks. This free guide offers simple step-by-step instructions to create, format and publish an ebook. It’s required reading for any author who wants to distribute their book via Smashwords to major ebook retailers such as the Apple iBookstore, Barnes & Noble, Sony, Kobo and Diesel. It also provides a great primer introduction on ebook publishing. Over 140,000 copies downloaded!”
So there you have it. Two key manuals to aid you on your eBook authorship and publishing journey. Happy reading! But don’t thank me. I’m just the messenger. Thank Mark Coker.
In the meanwhile, all best wishes for greatest personal success in your writing and publishing activities.